The brand keeps everything else simple

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Pandora also takes advantage of the fact that people exchange gifts during easter and highlight their top easter-inspired pieces. Key takeaways: use a clean email design, a matching color palette, and easter symbols. Also, either create an easter theme around featured products or have exclusive easter releases. Wanderer bracelets in this email example, wander bracelets places its new seasonal product at the center of the holiday. Bracelets are most probably not the first thing you think of when someone mentions easter, but they do make for great gifts and this email makes you seriously consider it.

Wanderer bracelets's easter email betting data marketing campaign see how they lightly mention people can level up by considering other great alternatives (the greatest being their easter bracelets) to fill up easter eggs. They also outline how exactly their product fits in with the holiday.from the email design to the well-coordinated color palette. Their cta placement is great, too. They’ve made sure readers can’t miss it by using a conspicuous color.

Key takeaways: keep your email simple, create an easter theme around your product, use a compelling cta, and include the easter charms. Frank and oak frank and oak is a great example of a brand using huge easter sales to boost engagement and email conversions. They are promoting a sitewide sale with this email, for example. Frank and oak easter email marketing campaign featuring a sitewide promotion the email also includes the best-sellers, making potential customers’ work easier.