But Danny Sullivan, Google's Search liaison, clarified on Twitter that AI content isn't inherently bad. Instead, "it's content written primarily for search engines rather than humans that's at fault."
So we recommend using AI tools as a starting point. Or to automate repetitive tasks that take time. But be discerning and only publish useful content that represents your brand well.
10 Best AI Writing Tools
Want to try out an AI copywriter yourself? Here are ten of the best AI copywriting options (besides ChatGPT) to get you started.
Tool
What you can do
Semrush SEO Writing Assistant
Examine your content for SEO, originality, readability, and tone in real time, and generate new copy using AI.
ContentShake AI
Generates rank-ready content without SEO job seekers data expertise and additional costs.
AI Writing Assistant
Uses 75+ AI writing tools to create content in 25+ languages.
Social Content Idea Work with AI to generate 100+ post ideas per day, posts with images, and refine your drafts.
AI Social Content Generator4
Produce branded images and video posts for social media.
Jasper AI
Copy.ai
Access over 90 copywriting tools to use for various writing tasks.
Copysmith
Generate and distribute content for e-commerce.
Generates written content and art
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