5. Reward your most loyal customers

[fomayof928@mowline]

Sprout's Smart Inbox where messages from across all attached social channels are funneled into one feed, making it easier for customer care teams and social teams to monitor all social messages in one hub.
Customer retention isn’t all about righting wrongs or preventing mistakes.

It’s about being proactive. Perhaps one of the best ways denmark b2b leads to ensure your happy customers stick around is by rewarding their loyalty.

There’s a reason why loyalty and brand ambassador programs are popular among brands. For the sake of retention and keeping people from bouncing to a competitor, rewards and point systems can do the trick.

For example, check out how Smashbox encourages its satisfied customers to keep spending.

A landing page for a rewards program that Smashbox sends to customers.
This encourages long-term customers and makes your base feel like VIPs by virtue of getting better deals.

6. Listen closely to your lost customers
If you’re trying to figure out how to retain customers, look no further than the ones you’ve lost.

Whether it’s a nasty email or a good old old-fashioned roasting on social, you can’t keep 100% of your customers happy.

That said, if you want to reduce churn, you shouldn’t ignore all negative feedback concerning your brand. Listening to customer complaints clue you in on what not to do in the future. If you find that multiple customers are complaining about the same problem or concern, it’s probably time to take action.