3 Essential Texting Tips for Lead Generation and Account Management
So how do you use text messaging to create meaningful conversations without making your prospects feel like you’re overstepping personal boundaries or burdening them?
Here are 3 simple prospecting or account management guidelines for sending text messages that match your sales expertise.
Affirm yourself, your career, and your humanity
Make sure when you text, you communicate who you are, what your business is, and that you are a real person (even if you choose to send it automatically). The text should be like you are texting someone you know. At Sales Gravy, we use SKIPIO to help build a scalable human touch into your texting.
Ask clearly and confidently
Ask for what you want upfront. As a salesperson, you mexico telegram data can ask for time, information, or action in a text message. Ask for a meeting, the qualifying information you want, or an action by the recipient. Don’t ask for all three or more in one communication.
Immediately after you make a request, you should give a compelling reason why they should comply with your request. Your prospect should never have to figure out the reason themselves.
It is important that you are able to put yourself in their shoes and determine what reasons you can offer that would make them interested enough to communicate with you.
Here’s a tip: your current client count, quotes from previous clients, your cherished list of key customers, or the length of time you’ve been in business are not compelling reasons.
Your first message should be no longer than 4 complete sentences. Create a message that reads like a text message rather than an email.