Types of widgets for a website

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Externally, website widgets look different

Source: fizkes / shutterstock.com

External difference

Widgets differ in appearance, functionality and installation location. They also look different. Depending on the appearance, the following applications are distinguished:

Topper. It is located at the top of the graphic design email list screen. It is a strip on which the button and the field are located. This type informs visitors about various price and advertising offers, and also collects contact information.

Floor. Its functions are similar to the topper, the location is different - at the bottom of the screen.

Pop-up windows. They overlap the web resource page. They are used to inform about promotions, sales, special offers, and also to collect customer data.

Shortcuts. They are located on the side of the screen. They are used to get feedback from users.

Widgets are embedded.

Installation location

Widgets are divided into two groups: desktop widgets, or widgets for the desktop, and web applications. Different types of applications, test and visual, are placed on sites. The client has no choice but to simply use them. With the help of web widgets, users log in to the site through social networks, using icons from any of them. Clients can also share information from the site through social networks, post their content, play online games, etc.

Web widgets

These applications are built into the site. They come in two types:

interactive, that is, users interact with them;

non-interactive, that is, working without interaction, independently, independent of the client.

A non-interactive widget is called an "informer". It can display exchange rates or weather forecasts.

Interactive applications are social media buttons, message widgets. Social media buttons look like the logo of a specific social network - Twitter, Facebook, VKontakte, Odnoklassniki, Instagram. They are built into the site so that users can share interesting materials with their audience. Such applications show how interesting this or that information is. If the content is shared, it is really useful.

With the help of applications on the Internet resource, a convenient service is created without much effort and investment. For example, VKontakte widgets for the site act as a more modern type of online consultants, only working through VKontakte. A person can ask questions to the managers of the online store, clarify some data, etc. from any convenient social network in which he is registered.

Communication usually continues through personal correspondence via a social network profile.

This is a godsend for lazy users who don't want to do extra steps to register. You don't need to register on the site in several stages - just contact its employees via social networks.

Desktop widgets

They work exclusively on the operating platform and require a widget engine to run. Such a widget performs one task. For example, it counts and monitors the time required for work, or places notes on virtual boards located on the screen.

Widgets help customers and improve the level of service on a web resource. A properly selected and installed application will allow you to attract new customers, maintain prompt communication with them and ultimately increase sales.