What should a good domain name be like?

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Choosing a domain name is an integral part of your web promotion strategy and is destined to have lasting effects over time (try to imagine how many people will search for your brand on Facebook as well as on Google with the name of your site)

The choice of a website name is influenced by the need to be easily memorable and at the same time immediately communicative: it must clarify in a few letters the brand's activity and at the same time stand out from other projects already in the minds of users.

A simple name with just a few letters also exposes you to less kenya whatsapp number database chance of typing errors and is more easily shared on social networks .

I recommend that you avoid hyphens, underscores, adjacent double letters (e.g. “agenziaaugusto” for Agenzia Augusto) and word choices that could be misunderstood: if you prefer English terms, make sure that your audience is able to pronounce them easily, otherwise you risk losing many visits due to incorrect typing in search engines .

Therefore, a good domain name should be:

as short as possible
easy to remember and trace across different media
original and difficult to confuse with others (if your surname is a common Rossi, for example, you could associate it with a more indicative keyword or omit it in favor of a more recognizable invented name) • suggest curiosity and originality, qualities that favor memorization