4.
In some cases, to answer the question “How to increase a company’s profit without investing extra money?”, it is enough to go into the web analytics system and find out what queries related to your topic are used to find the site and what these people do on the site.
Example from practice
A similar analysis conducted for a construction company revealed an interesting fact. More than 700 people visited the site monthly with queries related to the preparation of construction estimates, although costa rica consumer email list the company provided this service only to its clients as part of a complex of construction works.
364_5.jpg
The fact is that the company's website existed for more than 8 years and it contained many thematic articles that created such side traffic. The company secretary also noted that calls were received regarding this service several times a month.
Based on this data, the company's management decided to provide this service outside the scope of work. Electronic marketing specialists carried out work that allowed them to receive traffic for these requests in even greater volumes. As a result, the flow of clients for this service required the presence of a separate specialist on the company's staff, thereby increasing profits.