In general, if you set the cost of a click based only on the indonesia mobile number list volume of traffic, then this is not entirely correct. Since the cost of a click should be calculated based on the profitability of your activity. Formula for calculating the cost per click Formula for calculating the cost per click Conversion depends on many factors: website conversion, call center, managers, payment process.
Theoretically, the calculation of the click price looks like this: net profit is 10,000 rubles, and the conversion is 3%, then out of 100 clients who came to the site, only 3 will make a purchase. In this case, the maximum click price for you is 300 rubles. 100 clicks will give 3 sales of 10,000 rubles each and you will break even.
If the rate is higher than 300 rubles, then your advertising will work at a loss. The solution to this situation is to optimize the conversion of the landing page and each stage of the funnel and increase net profit. All this is, of course, an example divorced from reality, but the mechanics of the calculation are exactly like this 7.
Don't set up geotargeting Depending on the display in a certain region, the price of the advertising rate may change. It often happens that when setting up, many do not change the display region from "Russia". In this case, if you do not split the display of advertising by region, then you will show it at the most expensive rate - Moscow.