The quality of traffic (you can see a bounce rate france email list of the Top 2 pages which is over 75% while the bounce rate of the homepage is significantly lower - but still needs improvement). 3. Most popular templates of landing pages Top Landing Pages Filtered by Template in Organic Search Segment For most of the database driven websites, URLs are based on specific patterns. Thanks to this you may be able to use regular expressions in the list of landing pages to define groups of pages built on the same template (e.
Product card / product category page / search results page). Analyzing traffic volume and its changes for every type of page separately brings a valuable input on SEO friendliness level. Finally, it helps to define required SEO improvements to be applied to a template. 4. Average number of keywords per landing page Keywords Per Landing Page in Organic Search This helps to understand how well developed your "long tail" area of search is. The more unique keywords which drive traffic, the better - it also means that your target group uses a really sophisticated language to find the content of your website and that the search engines are able to understand the content quite well rewarding you with a lot of top rankings for different key phrases.