Gain insights into your market

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Do customer development yourself and get as close to your prospects as possible. This will help you when it’s time to scale up sales hiring.

Begin with the low-hanging fruit and tap into your network of:

Friends and acquaintances
Co-workers
Past employers
And ask for introductions left and right.

At this point, closing deals is not the objective. Instead, focus on early-stage sales exploration:

Understand and listen to your customers (Pain points? Responses to your solution?)
Test sales strategies and tactics to drive win rates
Discover which metrics matter to your business
This stage is about getting your hands dirty mexico telegram data in the startup hustle and figuring out what works in the real world. The experience will help you better evaluate new salespeople during hiring time.


2. Founder-Led Sales Team (2–3 Sales Reps)
Once you have some level of sales success via initial sales, you'll ask yourself: “How do I take this to the next level?”