If a subscription is cancelled for any reason by the customer or a store admin, this will break the customers streak. It’s also important to note that the streak order number is not backfilled and will start with a streak of zero when the Flow is activated.
For example, If you set the trigger filter to a streak order number of two, the customer would not receive a gift offer until they have processed their second recurring order.
Surprise and delight can also help you to personalize the customer experience by suggesting products to specific customer cohorts that you know they would like, based on their typical purchasing habits.
If analysis shows that long-term denmark telegram screening customers with certain products typically like another set of products, you can make a plan to introduce them to new customers early.
For example, if customers who order night face cream end up also ordering day face cream down the line—and continue ordering them on repeat—then you could introduce a free gift of day face cream early after a customer orders night face cream.
Customer segments can be used to determine the best cohorts to use this strategy with. You could specify which customers should receive free products vs. which shouldn’t. Plus, you can target your most loyal customers, or those with the highest LTV, to offer a VIP special gift that only they get access to.