Ben Marks:
Hey everyone, welcome to the Commerce Famous podcast. I'm your host Ben Marks, and with me today is Sarah Lang, founder and CEO of Hob by Horse, a Germany based e commerce agency with some really interesting ideas about how to approach the challenges that merchants face these days. Hob by Horse are recently coming into the US market and we are happy to have Sarah with us. Sarah, welcome to Commerce Famous podcast.
Sarah Lang:
Thanks Ben. I'm really luxembourg telegram screening happy to be here today. Thank you for the invitation. And I'm really curious about you.
Ben Marks:
Know, I'm glad you bring that up because I brought you here to talk. I was reminiscing a little bit as I was going through how about Hob By Horse's website and your own personal experience? So looking through your cv, it seems like you've been operating in and around this industry, but you've had different roles in this industry over the years. Would you care to kind of talk about your start in ecommerce? Because it looks like, if I remember correctly, you moved from director level at a company all the way up into basically kind of running the show. What was that like?