Black Friday and Cyber Monday are the Super Bowl of sales for ecommerce businesses. But what happens when the confetti settles? How do you keep those one-time deal-seekers coming back for more? Dive into our latest whitepaper "Beyond Black Friday" to find out how to convert seasonal shoppers into lifelong fans.
Why is this important?
Last year, Black Friday shattered records, raking in an eye-popping $9.12 billion in the U.S. alone. But that’s not all: a Custobar study reveals that a staggering 79% of these shoppers bahamas telegram screening hit it and quit it – they buy once and never return.[2] Don't let these potential loyal customers slip through your fingers.
The challenge
Black Friday brings in a flood of new customers, but it comes at a price – literally. Your ad spend skyrockets and those deep discounts can eat into your profits. The real win? Turning these one-time shoppers into repeat customers.
How can you master this challenge?
There are effective strategies across a range of topics that can help you turn your Black Friday customers into returning customers. We've teamed up with five experts in our partner network to develop a white paper that addresses this very challenge.