You should put a lot of effort into making the registration form easily identifiable and well-organized. In other words, you should not hide it with other elements or make it small and unreadable.
You should place it in the center of the homepage and on other relevant pages of your website, so that people can easily find and complete it.
Explain the benefit
When people subscribe to your newsletter, what benefits do they receive? Are these benefits related to their interests?
Any user who is considering whether or not to subscribe to a newsletter may be asking themselves these questions internally. Therefore, it is imperative that you clearly state what you are going to offer and how it australia mobile number list free will benefit them. At this stage, try to be as persuasive as possible. Consider offering a freebie, such as a coupon code, e-book, free trial, or anything else that might work well as a trigger.
Also, specify how often they will hear from you. Or better yet, let them choose the frequency.
Stick to the basics
You may feel compelled to gather more information about your target audience to create more precise segmentation.
However, people don't like being asked for too much information. Simply put, the more fields you ask people to fill out, the less likely they are to do so. In fact, they might lose interest and not subscribe to your email list.
In light of this, it is important to ask for only the most basic information, potentially just the email address.
5 Ways Newsletter Signup Forms Can Benefit Your SEO](5-ways-newsletter-signup-forms-can-benefit-your-seo.jpg) ( Source )
Subscribing to a newsletter can be the start of a search engine optimization campaign.
In fact, once you get users' email addresses through your newsletter signup form, you can start your email marketing and execute your SEO strategy.
Here are some ways a newsletter signup form can benefit your SEO .
Increase website traffic and visit time
By building your email list organically, you can be sure that your email marketing campaign includes people who are genuinely interested in your business, products, and services.
By sending different types of emails with links that redirect to your website, you can encourage your newsletter subscribers to click on them, read your content, and/or make a purchase.
Once users land on your website, their behavior can also impact your SEO, as they will be more likely to spend time on your site and increase dwell time.
This will result in increased traffic and time spent on your site, giving you higher rankings and more authority.
Improving brand visibility and creating external links
In case you're not familiar with this yet, links can also increase your domain authority and trustworthiness in the eyes of Google.