When you first launch a WooCommerce store , you're likely to focus on the basics like adding new products, setting up your shopping cart , and streamlining the checkout process . However, setting up a WooCommerce variable product can be a bit of a mystery to you.
Or at least it's not something that's of the highest priority. But when you're faced with a product with numerous variations, it suddenly becomes a rather urgent matter.
Check out our video tutorial on how to create a variable product in WooCommerce
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Luckily, adding product variations in WooCommerce is easy and doesn't require much technical knowledge. But if you're new to the eCommerce platform, it's normal to feel a little confused when navigating through its options.
Today we aim to help you with that. We’ll cover what variable products are, the differences between variables and attributes, how to create a variable product in WooCommerce, and how to best optimize your product variations using plugins.
Let's get started.
What is a WooCommerce Variable Product?
A WooCommerce variable product can be easily defined as hong kong whatsapp number dataa product that is available in several different types, styles, or variations. Examples of variations include things like:
Color
Size
Style
Materials
This is not exactly the same as a product filter in WooCommerce . Even when you filter products, you still have to select variables.
When a customer visits a product page with variables, they will need to make some sort of selection before adding the item to their cart. Many types of stores and businesses use variable products. Here are some popular examples:
A clothing store that offers items in various sizes and color options.
A pizza restaurant that allows customers to select toppings from a drop-down menu or checkbox before adding the item to the cart.
An artist who sells custom prints on various materials, such as canvas or wood, in multiple size options.
A home goods retailer needs customers to select materials and/or fabrics for furniture items.
And the list goes on. Virtually every type of store will need product variations at some point.
The good news is that WooCommerce can create built-in variable products. And it’s not that difficult to set up. But before we move on to the step-by-step tutorial on how to do it, we need to make an essential distinction between variations and attributes.
Attributes vs Variations
The most significant distinction between variations and attributes in WooCommerce is that variations can be interacted with by the customer, while attributes cannot.
How to create a variable product in WooCommerce?
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