How to optimize your site for Google's Core Web Vitals

[mouakter13]

Google is on a mission to improve web performance with Core Web Vitals. Why? Because Google’s business is predominantly web-based: slow websites and web apps push users to native apps.

Your placement in Google search results is largely determined by the keywords in your search term, the use of those keywords within your page, and the popularity of your page based on the number (and quality) of links from other places. As of August 2021, Google is making an effort to evaluate pages based on performance as well.

This article will show you how you can optimize your site for Google Core Web Vitals metrics.

Why Core Web Vitals?
Content is still crucial. But if you compare two sites with similar text and popularity, the one that offers the best web experience will be prioritized higher in Google search results.

In addition to a boost in page rank, high-performing sites are eligible for inclusion in the mobile search carousel. Previously this was reserved for Accelerated Mobile Pages (AMP) , which required content to be ported to a separate site hosted on Google. AMP has drawn criticism, particularly because the pages aren’t always faster than a spain whatsapp number data well-optimized static or WordPress site. However, that’s no longer a requirement .

Regardless of what you choose, the faster and more responsive your site is, the more likely you are to appear in Google search results.

Considering that the average page is about 2MB, makes over 60 HTTP requests, and takes 16 seconds to fully render on a mobile device, there's room for improvement on your site. We'll show you the best ways to make those improvements.

Google Key Ranking Factors
There are four key ranking factors to examine before you begin evaluating performance:

HTTPS: HTTPS is essential. Does your site establish a secure connection between the user's browser and the web server?
Mobile-Friendly: Your site should work well on a mobile device. Is your site usable on small screen devices? Does it display without content overflow? Is the text large enough? Are clickable areas wide enough for touch control?
No interstitials: Avoid intrusive interstitials that take up an excessive amount of screen space. Is your content always readable? Is it partially obscured by pop-up interstitials or banners? Do advertising or marketing promotions make the site difficult to use?
Safe Browsing: Your site should be free of malware , viruses, phishing, fraud and other scams.
Once you meet these requirements, your website's performance will be evaluated.