Having powered over half a trillion dollars in commerce, we’ve observed a shift towards identity-driven experiences in the checkout landscape. Our one-page checkout is designed to bring the overall checkout experience as close as possible to the seamless identity-driven checkouts offered by the likes of Shop Pay. By reducing the steps required to complete a purchase, we’re also able to minimize friction and maximize conversion.
The future of identity-driven shopping extends beyond wallets. Our new checkout experience will be able to recognize buyer information on pre-checkout touchpoints like storefronts or social media, and handle these partially known buyer cases by pre-filling in details, auto-collapsing and accelerating buyers wherever malaysia phone number list applicable. With Shopify, you define the future of commerce.
How did we build the best one-page checkout?
We get it, there are different opinions online about one-page versus multi-page checkout. The three most frequently mentioned concerns are: the potential for long-scrolling pages, difficulties with analysis, and slow page loading speeds. We’ve taken them all into account and addressed each one in our new design.
Streamlined design, no long-scrolling
One of the common perceptions about one-page checkout is that it could result in an infinite scrolling page, potentially overwhelming buyers with too much information at once. We’ve tackled this issue head-on with our design. We automatically roll up filled content into a summarizing title, allowing buyers to focus on filling out the next section without being distracted by previous inputs. The result is a clean, easy-to-navigate page that enhances the buyer’s experience.