Digital PR instead of traditional link building: Invest in digital PR campaigns that naturally gain links through quality articles and media mentions. These links are organic and carry more weight for SEO.
Focus on quality, not quantity: One link from a trusted, relevant website is worth more than dozens of links from untrustworthy or irrelevant sources.
Engage a full-funnel strategy: Create content for different stages of the customer journey that will naturally garner links from different types of users, from those seeking information to those ready to buy.
3. SEO strategy for success
Changes in algorithms have also brought malaysia mobile database adjustments to the technical aspects of SEO . Google now places greater emphasis on user experience, page loading speed, mobile optimization, and content tailored to the user.
How to optimize SEO in 2024:
Optimize for mobile: Mobile users represent an increasing proportion of traffic, so it's important that your site is fully optimized for mobile devices. Responsive design and fast loading pages are now a must.
Loading Speed and Core Web Vitals: Google tracks Core Web Vitals metrics (LCP, FID, CLS) that assess the speed, interactivity, and visual stability of a website. Slower sites can be penalized, so it’s important to optimize your site speed.
Structured data and schema markup: Using structured data helps Google better understand the content of your page, which can lead to better search results, including the ability to appear in “featured snippets” or rich results.
How to approach link building
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