Before starting an online presence with a fan page for political candidates, it is highly recommended that an editorial schedule be implemented. This is important for organizing the production and publication of content.
In this schedule, determine the frequency, the theme of the publications, the days and times, etc.
Content
Content greatly determines the quantity and quality of interactions with the public and electorate. There is no point in just producing or sharing content randomly; it needs to be thought out to be relevant.
As we said above, this space is great for publicizing the colombia mobile database candidate's proposals, his trajectory and political career and even a little about his personal life.
And don't just stick to textual publications, use images, videos, publish graphs, statistics, research, etc. The possibilities are endless.
Monitoring
Monitoring is nothing more than the observation, collection and analysis of the results and performance of the page's activities. Some of the most important information to monitor is:
Number of fans/followers and visits;
Reach (how many people viewed the post);
Number and quality of public mentions, in groups, events and on the page itself.
Facebook itself provides some of this information. But it is possible to access even more complete data through tools created exclusively for this purpose. Some of them are Quintly, LikeAlyzer, HowSociable, Hootsuite , Social Searcher , etc.
Learn more about social media monitoring through this post on the subject.
So, do you understand better the importance of having and maintaining a fan page for political candidates on Facebook? If you have any questions, just ask in the comments below the post.