"A site like NordPresse may not have the same intentions as LeGorafi, but it doesn't have the same . It's just that they don't have the same codes. If the community is used to these codes, it understands the humorous nature more easily. The problem is when the content leaves this community ," explains Pierre Lefébure.
If the risk-taking lies in the viralization of content, then this risk is daily cyprus cell phone number list for a media like LeGorafi . With some articles sometimes reaching a million and a half shares , the site is now organized in a totally professional way, with clear, claimed and assumed virality objectives [5].
"The title is 80% of the joke, and must be relayed as quickly as possible. In general, I know if the article will work well within five minutes of publication. In order not to break this logic of virality, we refuse to sponsor some of our content on social networks. If an article is good, it will work," says Sébastien Liébus.