The same goes for videos that are

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A customers are more likely to purchase a product online after watching a video 87 % of online marketers are currently using video content in their digital marketing strategies a third of the time people spend online is spent watching videos Video ads now account for over 35% of all online ad spend 59 % of business decision makers would rather watch a video than read an article or blog post That's not all: today we also know that mobile devices play a dominant role in digital marketing strategies, because they are used more to communicate and because, thanks to these, it is easy to connect with each other and have access to more types of content.


The same goes for videos that are becoming the most australia phone number list viewed product using smartphones . YouTube itself confirms that the consumption of video content from mobile phones is increasing by 100% every year! That's why companies are increasingly choosing to embrace this trend by becoming more sensitive to user experience and creating content that we can experience on our mobile devices. 3. Video marketing is popular with consumers and businesses alike So why do businesses love video marketing so much? Digital expert James McQuivey estimates that just one minute of video content is equivalent to 1.


8 million words ! That's why it's worth using it more and more. With just one video, you can enrich a landing page, publish content on social media, complete a page or multiple pages on your company website, or create tutorials on how to use a product. All in just a few minutes! The main and winning rule is always the same: create targeted content , capable of responding clearly, comprehensively and above all, exciting our interlocutor.