You can create suspense by announcing surprises, playing with mystery… Whatever you want, but let people know that on Black Friday they have to visit your website and that at Christmas you are going to offer them things that are different from those on Black Friday. For example, launching new products.
I said "create mystery," not "play dumb."
Check the logistics
First, because prices may have changed and what was once a good option may no longer be. And second: make sure that your logistics provider(s) guarantees you shipping times, because these will el salvador number data probably be longer than normal times and you will have to change those times in your eCommerce. Likewise, you will have to have your system planned and well oiled to prepare shipments, including hiring extra staff if necessary.
Remember that SEO changes. You can't just think "my eCommerce's SEO is fine because we reviewed it in the summer ." In 6 months, the keywords and phrases that consumers use in their searches may have changed a lot, even more so in a context of uncertainty like the current one. In other words, you may be very well positioned in keywords that are not suitable for the Christmas campaign. So it's time to rack your brains and review your SEO strategy, both on and off your website.