3. Choose a presentation style that makes you confident.

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LinkedIn also provides several reasons supporting the importance of visual aids, such as capturing the attention and interest of audiences, reducing cognitive load by breaking down complex concepts, and increasing the retention and recall of verbal messages.

I work full-time in media and entertainment, so it’s easy to add visuals to my presentations in the form of key art, video promos, and character art.

However, even in less creative industries, visual aids like charts and graphs, varied color schemes, and even brand logos can help break up the text.


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I know my strengths and weaknesses best when it comes to presentation skills. I know I’m not the best at getting a high volume of information across quickly, but I have an exemplary memory (no speaker notes here!) and ease of communication.

All this self-knowledge helps me prepare presentation styles that make me feel most comfortable and confident. Presentation topics can also dictate what style is best.

For instance, if my topic is “Five life-changing habit changes I made this year,” I’ll likely adopt a storytelling style. On the other hand, a topic like “The Ethics of AI: Balancing business interests and societal impacts” might call for an instructor style.