To choose the right event you can start with some questions like:

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To make themselves known and increase their brand reputation , medium-sized Italian companies often settle for trade fairs, leaving aside sponsorships. But if once upon a time bringing their products to the fair was enough, today this is no longer enough: you need to be present with your brand at industry events that give you the opportunity to make yourself known , to demonstrate your skills in the sector and to network .


The key element is choosing the right event . Often brands decide to list of bahrain consumer email sponsor generic events aimed at very broad audiences. Or, even worse, they choose sponsorships based on acquaintances and friendships, rather than on their value.


However, if the sponsorship is done carefully and through an accurate strategy, then it will be successful.


"What is my goal? Who do I want to reach? How can this sponsorship positively influence my brand reputation ?". Only by answering these questions can you find the ideal event for yourself.