"Nile's SEO Consultation Room" is run by Nile, who has over 15 years of experience in the industry. Key points for achieving results with SEM There are some points you need to keep in mind to achieve results with SEM, so we will explain them in detail. <Tips for achieving results with SEM> Select appropriate keywords Continue to conduct competitive research Be mindful of the balance between short-term and long-term results Repeat the PDCA cycle Select appropriate keywords When starting your SEM strategy, first identify the keywords you want to target.
When selecting keywords, it is important to take into sweden telegram data account search volume , competition, and conversion rate, and choose keywords that are cost-effective. However, since attractive keywords with large search volumes (big words) tend to be difficult to rank highly in search results, it is recommended that you also select long-tail keywords that have a certain demand even if they have a low search volume . For more information on keyword selection and long tail keywords, please see the following article: [For beginners] What is keyword selection? SEO marketer shares know-how Keyword selection is an important factor that determines the results of SEO.
To achieve results with SEO, it is necessary to select keywords after various research and analysis... What are long-tail keywords? How to find them and the benefits of taking measures When doing SEO on your owned media, you want to take measures against long-tail keywords. Creating a lot of SEO content targeting long-tail keywords... Continue to conduct competitive research You should continually conduct competitive analysis to find out what keywords your competitors are using to publish content and ads.