Illustration of "57% of the buying process is completed before meeting with a salesperson" Reference: CEB "The Digital evolution in B2B Marketing " (based on "MLC Customer Purchase Research Survey, 2011") In BtoB business, the outcome of a deal depends on whether you can provide as much information as possible before the target and potential customer come into contact. On the other hand, in BtoC business, it is not uncommon for customers to complete their purchase only online without checking the product in the store.
Therefore, in order for your business to succeed,It is considered denmark telegram phone number list important to have contact with customers online before they make a purchase decision . Nile distributes free materials that comprehensively summarize know-how about web marketing. If you want to know the basics, please download it from the banner below. How to find the best web marketing method for your company To find the web marketing method that suits your company, answering the YES/NO chart below will help you identify effective measures.
How to find the best WEB marketing method for you Note that the " CPA (cost per acquisition) " mentioned above is a value that indicates the cost per CV (conversion) , such as a document download, inquiry, or business negotiation . The appropriate method for attracting customers from the web varies depending on whether you have a physical store or not, and whether your target audience is general consumers or corporations, etc. We will explain the details of each method in the next section, so please use it as a reference when deciding which measures to take.