And Telegram doubled its audience from March 2016 to March 2017 and continues to grow.
Be prepared for the fact that next year, clients will demand from you not only quick responses to emails, but also communication in popular messengers: WhatsApp, Viber, Telegram, Facebook Messenger, etc. In order not to be torn between them, as the author of the article does and mercilessly drains the battery of the smartphone, connect the service so that messages from all sources go to one place. But not to that one place, but to the right one place

By the way, you can write to the Expecto team in Telegram without waiting for 2018. If you are writing to us for the first time, first type /start and then ask your question.
message to Telegram
How do we see a message in Carrot Quest if we were written to in Telegram?
4. Analytics Matters
I forgot to mention the main news of the outgoing year: Internet advertising has overtaken TV advertising for the first time . What does this mean? Firstly, we are moving in the right direction. Secondly, large volumes of advertising mean large budgets. Thirdly, large budgets are, first of all, a large responsibility, and with them the need to analyze what they are spent on.
photo Elena
When you are NOT analyzing traffic, somewhere in the Expecto office, one Lena is sad
We really hope that you already have Yandex Metrica or Google Analytics connected, and you already know the main performance metrics . And if you haven't yet, and you don't want to bother with analytics systems, use the end-to-end analytics "Expecto" for free.
5. General mobilization
According to Mediascope , the mobile audience in Russia is growing by 15% per year, while Russians are increasingly less likely to access the Internet via desktop computers or tablets. If your site is not optimized for mobile devices, it is no good in 2018.
You can check your site here
6. Development of video content