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Example 2. For customers who are inactive due to high prices
This example sentence is intended to rekindle the interest of customers who have had their internal proposal rejected due to price or who have cancelled their contract midway due to the lack of cost-effectiveness by offering a special plan.
Subject: "Information about a special offer for (product/service)"
[Client Company Name]
[Contact Name]
Thank you for your assistance.
My name is [Name of person in charge at company].
I am writing to inform you again about (product name/service name) that you previously considered, [name of person in charge].
We understand that you were concerned about the high cost involved when you previously considered the plan, but we have now prepared a new plan that we can offer you specially. We would appreciate it if you could take a look at the attached documents.
For more details, would it be possible to meet with you via video conference (ZOOM) for about an hour to discuss the details? We would like to provide you with the optimal solution tailored to your company's circumstances.
<Candidate dates>
*Please list multiple candidate dates in bullet points.
If you have a different preferred date, please feel free to let us know.
We look forward to helping you make the best choice for your business.
Thank you very much for your cooperation.
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Direct mail (DM)
Direct mail using mailings offers customers a sense of exclusivity and permanence that digital denmark whatsapp number database communication does not offer. Mailings that customers can see and touch, such as catalogs and pamphlets, have a high open rate and are particularly effective for approaching important, dormant customers who are likely to be reluctant to receive mailings.
Because direct mail is a physical medium, it requires more attention to design and layout than email. Here are some points to consider when designing direct mail:
Visually appealing: Your direct mail should be visually appealing, with a clean, professional design, vibrant colors, and easy-to-read fonts.
Be concise and clear: Direct mail typically tends to be less informative than email. Keep your message concise and clear, and focus on the key points.
Personalize: Personalize the note by mentioning their name or a previous transaction so the recipient feels personally addressed.
Strengthen your call to action: Make your call to action clear and explain how people can respond or get in touch.
Make them feel special: Make them feel special by offering special perks that are only available in direct mail, such as coupons or exclusive offers.
lead qualification is the process of selecting potential
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