Since the pandemic broke out, companies have realized the importance of the online channel for their survival.
And more and more companies are turning to apps , a key tool for connecting with customers remotely.
The measures imposed by COVID-19 have forced businesses to replace their offline sales channels with online ones. Now, the model must be digital . And apps are becoming the channel that the “post-pandemic” consumer turns to most to satisfy their needs.
But creating an app involves a series of challenges, such as gaining visibility, generating traffic and making sales. How do you create an app for your business? In finland email list this article, we give you all the keys to achieve it.
Start of marked textShare! Online commerce has experienced historic growth in Spain. Learn how to create an app for your business.End of marked text
Consumers prefer apps
The report “ App User Behavior in 2020”, prepared by Criteo, places mobile shopping apps as the key to accessing the online market. And online shopping through this tool has skyrocketed. These are the most relevant data from the report:
2 in 5 respondents have downloaded a new retail shopping app .
54% of all Spanish shoppers downloaded at least one shopping app during the peak of the outbreak in 2020.
This change in user behaviour has only accelerated what seemed to be a trend before the crisis broke out. Now, the use of apps for consumption has become a more than consolidated reality.
Sage
Apps are no longer just another alternative for purchasing, but have become the user's favorite channel for consumption.
How to create an app for your business
Now, the million-dollar question that many companies ask themselves is: how to create an app for their business? Hiring a web development specialist is the ideal option for the “greenest” companies in the technological and digital field, but not the most economical…
Here are five tips to follow to create a successful app .
1. Define the message you want to give to the user
Before you launch your “ app plan ”, you must be very clear about what you want to offer and how you want to offer it. It is precisely from the “how” that you will be able to engage your audience and offer a better user experience . Content and layout must fit together.
People today are willing to pay for apps : take advantage of this trend.
2. Find the right tools
There are currently free web applications that many companies, especially SMEs, turn to without having prior knowledge of development or programming. In fact, more than 35,000 users have used this service to consume. However, not all of these platforms, which are so general, offer the support required by companies or adapt to the particularities of each sector.