3 Tips to Build Authority and Trust

[kexej28769@nongnue]

Dedicate a page on your site to introducing your brand when it’s featured in major media (most choose “About Us”).
Use structured data on your site to provide Google with ancillary information about your content.
Use a page on your site to display customer reviews and ratings.
Link Building
Link building is the practice of getting other sites to link to your website via list of cuba consumer email hyperlinks . It is one of the most important aspects of SEO, as backlinks are essentially votes of trust or authority from other sites.

The higher the number of high-quality referring domains, the more trustworthy your site appears to Google.

Link building example
Why Link Building is Important
Getting backlinks is also a great way to promote your page in the SERPs (as long as these backlinks come from reputable websites).

links pass authority
It is also good practice to have internal inbound links that point to other pages on your website. This helps Google navigate your site and signals that the pages you are linking to are important.

In 2012, Google released a major algorithm update called Penguin to help eliminate “link cheating” (i.e., prevent sites with link spamming profiles from ranking highly).

In 2017, it announced that the process of identifying and excluding these spam links is now real-time . This means that backlinks from low-quality sites will be ignored and will not contribute to your rankings.