These features may seem like merely "convenient features," but from these we can understand that there are some "prerequisites" for using AdWords, such as the following:
Ad groups should be organized around keywords
Keywords should be constantly added, and match philippines whatsapp number types are not static.
Based on the above premise, we can see that both the keyword flagging feature and the exact match share metric are important features for achieving "displaying highly relevant and intended ads for a query ."
AdWords is a highly flexible advertising platform with many operational variables, but while it offers this freedom, there are also some assumptions that you must fully understand, and it is important to fully understand these before designing your account.
Nowadays, as platform-native automation functions continue to expand in scope and improve in accuracy, it will become increasingly important to understand the "assumptions and rules" that enable these automation functions to operate at their full potential.
In the next installment of the "Learning from Features and Specifications" series, I would like to focus on "specifications" and give you some tips on how to create a better account.