Social Media

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In light of recent events, businesses have experienced a great deal of change, sometimes even on a day-to-day basis. So much change can make things confusing, both for you as you navigate your new work environment, and for your customers as they adapt to the reality of life under lockdown. During this pandemic—and in any crisis—it’s critical to stay in touch with your customers to help ease uncertainty and let them know you are there for them. Checking in with customers not only makes them feel safe, but when this time period is over, your brand will be remembered for the kindness shared. The key is communication.

Good communication begins with your messaging and the way you present yourself to your customers. Rather than pushing sales, now is the time to be compassionate and share what your company has done to make life easier, as well as what customers can expect when they do business with you. The key is to help your customers feel comfortable and in the loop. Depending qatar telegram mobile phone number list on your business, this could include sharing action plans like curbside pickup and delivery, promoting online retail, or even just focusing on the relationship between you and your customers. For businesses and organizations in need of assistance to stay afloat, don’t be afraid to encourage donations and genuinely ask for help. More than any time within recent memory, people are genuinely on the same side and want to help out where they can. However, it’s not enough to position yourself well. More than just the message, you’ll also need a medium.