It’s crucial that both teams are aligned when

[zakiyatasnim]

He emphasized that an important aspect of building a search-optimized site structure is having good communication and deep collaboration between the sales and marketing teams.

answering questions like what is the biggest challenge the product is hoping to solve, what questions is the salesperson sick and tired of answering, and what questions should people ask about the product or service, but don’t.

“When it comes to outsourcing and insourcing, the most uruguay number data successful is a combination of both. Scale your team with talent on demand” – Diego Gomes
Diego Gomes (co-founder and CEO at Rock Content) participated in a fireside chat with Byron White (founder and chair of Content Marketing Conference and WriterAccess). It was a really relaxed conversation about Diego’s career and his thoughts about the evolution of digital marketing and what he hopes for the future.

Byron asked Diego how Rock Content managed to grow so fast since its foundation in 2013. He answered that the company started very early in Brazil’s content marketing industry, so it could grow along with the expansion of content marketing itself. “We managed to get customers of all sizes. We started offering content in Portuguese, but some customers began demanding content in other languages. That’s when we expanded to Latin America offering content in Spanish and, now, we are in North America offering content in English too.”