Summary
Go To Brand provides significant promotional and financial support for Polish exporters from the SME sector, which confirms the great interest in the competitions organised each previous year.
The funding is particularly attractive to micro and small enterprises due to the higher percentage intensity of support.
The 2019 competition additionally introduces great facilitations linkedin data in the implementation of projects due to the mandatory simplified method of their settlement.
In 2016 and 2017, beneficiaries often had problems with this, mainly due to incorrect execution of the procurement procedure, which automatically resulted in the non-recognition of part of the incurred expenses and the lack of reimbursement for these costs.
It was not until 2018, when most projects were planned to be implemented on the basis of lump sums, that Beneficiaries experienced a significant benefit and simplification of settlement rules. This applies in particular to projects in which an advance payment was included.
The current competition is most likely the last recruitment for the Go To Brand sub-measure in the 2014-2020 financial perspective. It is all the more worth considering whether now is the time to use the opportunity to obtain financial support for promotional activities conducted on foreign markets.