It is really hard to understand the concept of LTV (life time value) which is very important and is an indicator to always keep in mind. The higher and longer this value is, the greater the benefit we will get from it.
Let's see how the average Italian entrepreneur thinks
The average Italian entrepreneur thinks in this way. Be careful, by entrepreneur I also mean all those who have a local business such as a shop, a craftsman, a self-employed worker in short...
Typically he opens a VAT number for personal ego, to be bosnia and herzegovina whatsapp number database free, without timetables, but above all to not have any hassles. These hassles come from customers who call him, who enter the shop, who contact him, who in some way would need a sale and/or consultancy from him and, indirectly, would like to contribute to paying his bills.
So he, the entrepreneur, gets fed up, treats everyone badly, treats everyone in an annoyed way, because they are wasting his time. So, for him it is normal to sell one time and if that customer never shows up again he doesn't care at all, because, he is convinced, that idiots like the last customer who bought his service, he can find as many as he wants.
At a certain point, however, he realizes that customers are starting to run out and, convinced that he is doing the right thing, he hires someone (sometimes relatives or children of friends, just to pay a little or better yet pay nothing) to set up an advertising campaign to find new customers.