Being Customer Centric: What Does it Mean?

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Close for Small Business - Feedback from Chief of Growth at Hownd
You need a smooth and strong ally in your CRM. One that provides the value and features your small business needs—and supports you with transparency in all respects.

That way, you can crush your sales goals and growth trajectories.

But don’t take our word for it. Try Close with a 14-day free trial; no credit card required. If we aren’t a match? No hard feelings.

START YOUR FREE TRIAL→New customers are a tough crowd. You probably won't get another shot if you fumble on that first impression.

The reality is that most customers care a lot less about finding the perfect product or buying from well-known brands. Seventy-three percent of customers now say the number one thing they consider when deciding where to spend their money is whether they have had a good experience.

If a customer has a bad experience… they're going to your competitor.

These numbers would keep me up at night if I didn't spend saudi arabia telegram data the last decade building a watertight customer-centric approach at Close. Everything we do, from the start of the sales process to post-sales nurturing, is focused on one goal: whatever our customers want.

I'm ready to reveal our sales process so that teams like yours can take a bigger share of the customer-centric pie.

Being customer-centric means focusing every aspect of your business on what your customers need and want. This starts from product design and bleeds into marketing campaigns, sales tactics, and the customer success stage.

Being Customer Centric - What Does it Mean
The aim of your business should be to make your customer your North Star. Whoever understands the customer best will ultimately end up owning them. The bottom line is that your sales teams need to care. You need to give a shit about customers. It doesn't matter what strategies or tactics you use. If you don't do this, it'll fail.