Level Up Your Lead Generation ASAP

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As always, the name of the game is relevance, AKA partnering with an influencer who serves an audience that is relevant to your products, topics, and goals. The good news is that, whatever industry you’re in, there’s an influencer for that.

Example: EasyDMARC’s Sponsorship On the “All Things Secured” YouTube Channel
Lead Generation Examples - EasyDMARC
EasyDMARC is a cybersecurity solution that protects its customers from issues like phishing attacks and data leakage. The company partnered with All Things Secured, a popular YouTube channel made for non-techy people who want better privacy and security online.

The video they partnered on is about YouTubers getting hacked, including lessons and tips to prevent an attack.

Why This Lead Generation Example Works:
With this sponsorship, EasyDMARC clearly wanted to reach YouTubers who consider their channel part of their business. If something happens to the channel, their business suffers, too. That’s who this channel reaches.

Videos on the All Things Secured channel get thousands of views, and new zealand telegram data most of them are evergreen. This means EasyDMARC can continually reach new people and win new leads with this one-time campaign.

Some of the most efficient lead generators use inbound, outbound, product-based, and borrowed audience lead generation tactics.

You can too—and win big. But there’s no prize for generating hundreds of leads and converting zero of them into customers. You need a way to track how they progress through your sales pipeline: their interests, needs, pain points, objections, and questions.

That’s where a CRM comes in—making it easy and seamless to track all of that and take the right action at the right time. Closing a sale can take a frustratingly long time. I once closed a big sale after over two years of consistently following up. Obviously, that’s not typical, but it can take a lot of effort and patience to close worthwhile deals.