Conduct an analysis of your competitors

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Mimaktsm10
Posts: 188
Joined: Tue Dec 24, 2024 2:55 am

Conduct an analysis of your competitors

Post by Mimaktsm10 »

The method is not new, but it is an inexpensive and effective option for obtaining backlinks and increasing your ranking in search results for a highly competitive query.

Step 1: Make a list of players who compete with you

The very first step is to find similar competitor sites. If the sites are similar, then it is likely that you can get the same backlinks. To create a list of competitors, you will need to analyze popular key phrases in your direction and select the first 10 sites in the search results for each of the queries.

If the resource is dedicated peru email list to a particular area, simply copy the domain, but if the site presents different topics, it is better to copy the URL of the required page.

Step 2: Collect Competitors' Backlinks

Your online assistants will be Ahrefs, Majestic. Add each of your competitors in turn and copy the list of backlinks.

Step 3: Consider if you can get some of these backlinks

This is where you need to do some serious work. You need to go through all the links on the list and determine whether you can get links from these sites. Even if you don't succeed with absolutely all the links, you can count on most of your competitors' backlinks.

Ranking for highly competitive keywords in one area of ​​activity may indeed be more difficult than in another area. But that doesn't mean the task itself is impossible.

Now you can try using at least one of the suggested methods to increase the number of visitors to your resource from search results for a highly competitive query. This can work in almost any area of ​​business.

Services for analyzing competitors' websites in search results
The strength and ability of your opponents is a criterion that cannot be ignored. Let's imagine the following situation: you have the opportunity to participate in a boxing competition and two boxers to choose from.

The first athlete has a lot of experience as a fighter and the weight category of 100+, the second is an inexperienced young man without any hint of muscle mass and weighing no more than 50 kg. Which of the opponents would you like to choose? The same thing happens with competition when promoting a website by a key phrase. First, evaluate your opponents and their level, and then start fighting for the top positions in search results.

To determine the competitiveness of a particular keyword, you should conduct an analysis. We will consider several methods of research, each of which has its pros and cons. All you have to do is choose the most suitable option for your business.

RDS Bar
RDS Bar

RDS Bar is a software module that calculates competitiveness immediately based on search results. The free version can be used through Firefox, Chrome, and Opera browsers. RDS Bar can calculate various SEO indicators and necessary metrics, determine whether a resource is subject to the Yandex filter, whether the site sells links on the exchange, points to other web sites of this owner, etc.

Most of the functions can be used for free. But to calculate additional parameters and to avoid taking a computer test, it is better to pay for the services.

In the module settings, specify the desired parameters and search engines that you want to analyze. To conduct the study as quickly as possible, we recommend choosing the following indicators:

Google PageRank / Page Rank.

Google index / Total number of pages in the Google index.

You can analyze incoming external links and page authority metrics in MOZ.com, LinkPad, MajesticSEO, Ahrefs. Choose the service that is convenient for you.

Twitter Tweets : The number of times other users have quoted the post.

Facebook likes . How many times was a page liked on Faceb

Google Plus One . The total number of likes a page has received from Google.

Yandex index . Number of pages in the Yandex index.

Yandex catalogue . The presence of the site in Yandex.Catalog.

Then activate the plugin, and RDS Bar will focus on the specified parameters when receiving search results. With the information received, you will be able to form a first opinion about the level of competitiveness of the request.

But if you see that the sites on the first page of search results have many times more parameters than your resource, then evaluate your capabilities. Will you be able to compete in a highly competitive area with the leaders and not waste your efforts and money?
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