3 Tips to Strengthen Your Sales Proposal

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A personalized sales pitch (where you show that you know the subject) is very effective. If you show concern from the very beginning, the buyer will definitely appreciate it. So, do your research, talk to people in your target customer’s sphere, and then offer them a specific solution.

Let's say you are a representative of an online advertising agency. The task is to develop a commercial proposal for a plastic surgery clinic. You need to create texts for social networks and mailings.

Don't use a standard commercial offer for services. Instead, show the customer that you are knowledgeable. Convince him that you are well versed in the issue.

3 Tips to Strengthen Your Sales Proposal

To do this:

Check out the latest news on the topic;

talk to people who know about it;

find out what everyone is talking about now;

Please include examples of taiwan email list topics you can write about. Please take into account all the information you have received.

Let's say you've found some interesting information about facelifts. The customer is aware of the popularity of this service. But before trusting a surgeon, patients read about clinics and find out details about the procedure on the Internet.

Obviously, a clear text about this service that inspires confidence, contains positive reviews from other clients and recommendations from well-known doctors, will significantly increase the likelihood of people choosing your customer's institution.

Such details and particulars always increase the chances of success.

Apply behavioral psychology techniques

Imagine that you have decided to spend your vacation in Greece. You have two destinations to choose from: Athens and Thessaloniki. A travel agent has offered you packages to each city, including airfare, hotel accommodation, free breakfasts, and excursions.

What will you choose? It's not easy to decide. Now let's say you're offered another option: a tour to Athens without meals (let's call it "-Athens"), which acts as a decoy.

When choosing between the three options (Thessaloniki, Athens, "-Athens"), you immediately understand that Thessaloniki with free breakfasts is as attractive as Athens with free breakfasts, and the third option (Athens without meals) is clearly a loser.

Compared to the conditions of the last trip, the Athens tour with free breakfasts seems more interesting to you. As a result, the "-Athens" option makes the Athens tour with free breakfasts so good that you begin to prefer it to Thessaloniki with free breakfasts.

And this despite the fact that just recently you could not choose between two similar routes.

How to check a ready-made commercial proposal?