Selecting indicators for analysis

[nusaiba125]

Step 2.
Based on the business goals formulated in step 1, you need to define a pool of indicators, the analysis of which will help you find solutions and gain insights to achieve them.

At the same time, there should not be too many indicators - let them not duplicate each other’s meaning and purpose.

In addition, sometimes a positive change in one metric cyprus consumer email list also implies growth in another, so one indicator is enough to obtain high-quality conclusions.

Examples of this:

Improving the quality of customer service leads to increased customer satisfaction;

Satisfied customers are more likely to recommend the company to friends and acquaintances, which helps the business expand its customer base, and can become brand advocates.
Let financial and non-financial metrics complement each other: along with profit, ergonomics, evaluation of the visual part, and analysis of the design that makes the product unique are important in benchmarking.