Types of letters in email marketing:

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Email marketing allows businesses to interact directly with their audience, making it superior to other forms of communication.

The benefits of email marketing are as follows:

it is easier for a user to see a letter in an email than a post on a social network, since the latter may not appear in the feed or get lost among others;
You can send a mailing to a specific group of subscribers, taking into account their interests and needs. Targeted mailings work better than general ones;
the ability to achieve high conversion rates, especially uae telegram data if emails are personalized and targeted;
Increased audience engagement. Recipients can interact with emails, for example, by replying to them or clicking on links;
low costs. Sending out emails is cheaper than other promotion methods;
Receiving feedback. Users can leave feedback or ask questions in response;
good coverage. Email marketing reaches a large audience because it is not limited by geographic or time frames.
Types of mailings
The type of email depends on the task. It can be either increasing the recognition of a certain product or notifying about a discount, promotion or payment for the product. For email marketing to work, different types of mailings are used and combined.


Marketing emails draw attention to specific products and also promote promotions and special offers, for example, offering to order a product at a good price, sign up for an event or try an application for free;
Marketing automatic mailing is sent to the user by default when certain triggers are triggered. Automailing includes welcome messages for new customers, New Year greetings, or reminders about products left in the "Cart";
An email newsletter tells about important updates, such as significant company events, upcoming events, popular blog posts. Newsletters are usually sent regularly, for example, once a month or once every 14 days;
Transactional auto-mailing notifies users about certain operations. For example, about making purchases, an upcoming event, delivery of goods. These are simple but important letters that show care for the client and increase their loyalty to the brand.
How to Make a Marketing Newsletter Effective
To get good results from email marketing, you need to go through several steps.