The first step to creating a successful SEO strategy is to conduct keyword research. This is simply the process of identifying the keywords you plan to target in your campaign.
you can run a productive campaign to improve your online presence, increase brand awareness, and attract more visitors to your website. To get the most out of keyword research, you'll need to select the most appropriate keywords for your pet niche.
In this guide, we'll teach you everything you need to know about choosing the right keywords for your growing pet business.
Study your niche
Before you conduct keyword research , you should first study your pet niche ideas.
In other words, understanding the online landscape as it relates to your industry. In the pet industry, there are often several reasons why people perform a Google search.
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These are:
A pet owner wants to find new pet-related products for their furry friend, such as medications and chew toys.
Pet lovers are curious and seek information online. For example, a pet owner may want to know how to help their dog deal with separation anxiety.
Pet parents want to purchase a service, such as pet sitting or pet grooming.
By studying your niche, you can better understand what your target audience is searching for. You can then find keywords that are relevant to their buying journey .