These 5 factors determine the ranking of your Google Ads

[shishir.seoexpert1]

But Google is also aiming for something. Google's online advertising program wants to earn money from the ads that are placed. It sounds simple, but it requires something crucial: After a quick but comprehensive analysis, the Google system must be sure that your ads are more likely to be clicked than those of other companies.

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billing per click
That's why it's important that your ads and gambling data indonesia the environment around them are relevant and of good quality so that Google can recognize them as such and click on them by searchers. Because the more of them are clicked on, the more Google earns.

In keeping with this, the most common way to bill Google text ads is to pay for clicks on these ads. This is called the cost-per-click model, or CPC for short. This means that you only pay when a user finds your ad interesting and clicks on it, thus visiting pages of your company, such as landing pages or websites.

In the Google Ads system, you specify in advance how much you would pay for a click on the ad (maximum CPC bid) and how high your average costs per day can be.

Maximum here means an upper limit that is rarely reached. You usually pay less than your maximum bid.

How is the actual CPC calculated?
The actual CPC, i.e. the price you ultimately pay to Google, depends on the ranking of your Google Ads ad.