Every ecommercefastlane.com/6-key-ecommerce-metrics-you-need-to-guide-your-brands-growth/" data-linkstorm-generated-link="66c45c6385d9a1b7ad10ffe9">ecommerce metric needs a different tracking frequency. Some metrics need to be tracked weekly, while it’s ok for some to be tracked quarterly.
Here are the four-time frames one could track ecommerce metrics:
Weekly: These metrics ensure your business is running well, such as website traffic, social media engagement, purchases related to limited-time promotional offers, etc.
Bi-Weekly: If you have a metric with a large sample size, check it twice a month, such as average order value (AOV) or cost per acquisition (CPA).
Monthly: Metrics that are tracked monthly have traffic patterns or funnels created by you. This can include your open email rate, shopping cart abandonment, and automation.
Quarterly: These metrics are like estonia telegram screening benchmarks for your business, and achieving these KPIs means you’re on the road to success. These metrics can include customer lifetime value and subscription rates.
Top ecommerce metrics to track
Email marketing-related ecommerce metrics
Whatever niche your ecommerce store is in, you will be using email marketing one way or another. This can be for promotions, customer care, or retargeting.
Tracking how your email marketing campaigns perform is the first thing to do.
Let’s see the key metrics you can track when doing email marketing.