single-page sites pose their own SEO challenges. Without multiple pages, you're limited in the number of keywords you can target and the depth of content you can display. Still, that doesn't mean you can't rank well. You just need a smarter plan.
Next, we'll discuss how to create a one-page site that both visitors and search engines love: keywords, structure, technical optimization, link building, and ongoing improvements.
One-Page SEO: The Main Challenge
Think of a traditional website like a library, where each book is country code area code philippines its own page. For each book, you can target specific keywords, offer detailed information, and show Google that you are an expert on several related topics.
A single-page website, on the other hand, is more like a well-crafted brochure. It has all the information on a single sheet of paper – great for quick reference, but without much room to expand. That’s the main hurdle: making sure this single page covers enough space and tells search engines that it’s worth ranking.
Step 1: Identify the right keywords
With just one page, you can't go after every keyword. Instead, focus on one main keyword that sums up what you offer, plus a few related terms. For example, if you're a freelance wedding photographer, your main keyword might be "wedding photographer in [your city]." Then, you can weave in closely related phrases like "affordable wedding photography packages" or "intimate wedding photography sessions."
Tools like Ranktracker's keyword finder can help you discover the best keywords—those that match what people type into Google and aren't overly competitive.