Post purchase upsell
After a customer has checked out, they’re likely feeling positive towards your brand. Why not capitalize on that – immediately – with an upsell offer after they finish checking out. There’s no pesky form to re-fill out for the customer, and because the upsell occurs after the customer has completed their purchase, you never miss out on the initial sale.
Ezra and his team analyzed data from indiatelegram screening over $550 million in upsell revenue, and determined that offering the same product is always a great upsell, regardless of what you sell.
Ezra recommends a final upsell offer on your Confirmation page, aka the “thank you” page, to complete your upsell funnel.
This offer should be your greatest discount, and apply to one of your best-selling products. Or if you want to get fancy, create a Black Friday bundle exclusively for your holiday sale to generate extra FOMO around missing the sale.