Lead Generation for E-commerce Best Practices

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But I have found that you really need to test several things in order to get the best cost per lead. Here are some of the things you can test to get better results from your Ad Campaigns. The type of lead magnet. A checklist, an ebook, a webinar, or recorded training can all be great lead magnets and deliver very different cost per lead. The audience targeting. Test different keywords, as well as Lookalike Audiences (an audience like one you already have such as your current email ).

Images. Images are what catch people’s eye and a good image armenia whatsapp data should give you at least a 1% Link Click Thru rate to get people over to your website to sign up for your list. You can see in these results that the Checklist gave us the best cost per result and the free Magazine and Script webinars were a little more expensive. Testing is how you get your lead cost down and when you know how to effectively grow your list consistently, your business will grow, too! Andrea Vahl shares the results from some of the Facebook ads tests.

Facebook ads are one of the most-used ways to grow your list with social media. Not sure what your lead magnet should be about? Find out How to Create a Lead Magnet in Less Than a Day (That Actually Works). Sue B. Zimmerman on how to build a list with Instagram bios 147K followers on Instagram To grow your email list with Instagram, consider it in your everyday account strategy and make subscribing as easy for users as possible with automation tools. Start with using a clear call to action in your Instagram bio.