Chat bots: Previously B2C, now also in B2B
Almost 46% of marketers worldwide already use chatbots on their websites (source: HubSpot). Online advice is more important than ever in today's digital purchasing process. The pure content about products and services on websites is often no longer enough. Visitors increasingly want functions that help them to better select, compare, evaluate and choose products and services.
This requires innovative approaches such as chatbots saudi arabia phone number list that guide and advise users. In recent years, this has been a topic primarily for B2C customer services. It was almost impossible to avoid these bots, especially for large corporations such as DHL or Telekom. But this technology is also particularly well suited to the complex product ranges of B2B companies. Sales benefits from efficient and fast communication without having to spend hours on the phone.
Tools on websites and web shops that help users include:
Live chats (Tawk.to, PureChat)
Chatbots (Userlike, IBM Watson)
FAQ bots (Kiko)
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