Therefore, what sales lack is not sales leads but "angel customers" who can be converted as soon as they come. . Typical characteristics of angel customers In past project experience, we will conduct research on angel customers to understand how angel customers are generated. Although different industries, products, and customer groups are different, the characteristics of angel customers are common. Angel customers are not born, but are cultivated step by step in market education. Customer transactions need to meet the demand and trust marketing line at the same time, while angel customers generally have their own needs and trust, and only need to solve marketing problems.
strong demand and high trust generally comes jamaica telephone code from this type, and the proportion increases step by step from top to bottom. Trend-aware customers refer to key decision makers who have the ability to recognize development trends independently, generate demand independently through observing the changes in the development trends of industry business management, and find suitable products in the market.
In marketing, enterprises usually play the role of trend educators who lead the development of the industry, while trend-aware customers do not need to be educated, and they independently generate demand based on trends to find products/services that are in sync with their own consciousness.
Trend-aware customers account for the smallest proportion of angel customers and pay more attention to whether the solutions of products/services are consistent with their own judgment of trends. Trend-aware customers are the most ideal seed user type for serving new brands and the best user type for new brand verification. For example, you are a marketing manager and my product is a customer relationship management system. Under the development trend, as a marketing manager, you realize that there is an opportunity to use conversational robots to undertake customer acquisition leads and judge the level of intention, that is, to shorten the customer journey by replacing work.