One of the most important aspects of growing Camillette was opening an online store, and Camille placed a heavy emphasis on showcasing her products through photography. “I would say your website or social media is just like if you have a boutique, and it’s the window your clients are looking at,” Camille explains. “The key is to have the best pictures that you can get that will represent your brand.”
Model showing half of her face and displaying Camillette’s Moon Earrings in silver.
For Camillette, investing in product photography was key to having a great online store. Camillette
To get the best photos possible, Camille leaned on external help. “I tried to take a few pictures, but I was very bad [at it],” she says. “I hired a photographer, and the level of professionalism was much higher.”
Camille also hired external italy phone number list talents to help her constantly perfect the online shopping experience of Camillette. “I got some help to make the website fit with all the design branding of Camillette,” says Camille. “I’m always adding to and changing the online store. Since my business is half online, I always need to improve the website.”
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Attending the right trade shows for your brand
Camillette’s growth can also be attributed to the partnerships Camille has worked on over the years, such as the one with Canadian retail giant Simons.
“I was doing a show in Toronto—the One Of A Kind Show,” she says. “They were recruiting for makers, and they just approached me.”